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Mobile CRM
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Resource Type: Webcast  
Resource Category: Maintain/Admin, Mid Market, Small Business, Business Professional, Sales Force Automation
Original Broadcast Date: Thursday, September 28 2006
Time: 1pm - 2pm EST
Presenter: Paul Briggs, Sr. Marketing Manager, BlackBerry CRM Solutions
Guest Speakers: Paul Greenberg, Chief Customer Officer for BPT Partners
Target Audience: LOB Sales, CRM project titles
Overview: Mobile CRM is changing the way organizations deploy CRM for the better. Finally, there’s an approach to CRM systems that has the users in mind. Being able to access and update customer data at any time, from anywhere, increases system adoption and improves the timeliness of customer data captured within CRM software. Join CRM Guru Paul Greenberg, author of CRM at The Speed of Light and prominent industry keynote speaker, for an illuminating discussion on how leading organizations are deploying Mobile CRM and achieving unprecedented levels of customer intimacy.
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